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DELIVERABILITY

How Many Emails Can I Send Per Day? Cold Outreach Volume Guide

LT
LeadSnipper Team
7 min read

"How many emails can I send per day?" is the most common cold email question โ€” and the answer depends on your domain age, warmup status, and reputation. Here's a practical guide by stage.

New Domain (Week 1-2)

10-30 emails per domain per day. Focus on warmup, not cold outreach. Use email warmup to build initial reputation with engaged recipients.

Warming Domain (Week 3-4)

30-80 emails per domain per day. Start mixing in cold outreach to verified contacts. Monitor bounce rates closely โ€” pause if bounces exceed 3%.

Established Domain (Month 2+)

50-150 emails per domain per day. With good reputation (open rates above 15%, bounce rate under 2%), you can sustain this volume. Use deliverability monitoring to catch issues early.

Scaled Outbound (Multiple Domains)

500-2,000+ emails per day across 3-10 domains. Rotate sends across domains to distribute volume. Each domain maintains its own warmup schedule and health monitoring in LeadSnipper.

AWS SES Limits

With BYO AWS SES, your platform limit is your SES quota โ€” typically 50,000+/day after production access. LeadSnipper doesn't cap sends below AWS limits on BYO SES Pro. See our infrastructure guide for scaling details.